Library & Whitepapers

A comprehensive revision of the definitive guide to developing and conducting effective surveys across all modes. Now thoroughly updated and revised with information about all aspects of survey research, Internet, Mail, and Mixed-mode Surveys: The Tailored Design Method provides professionals with practical "how-to" guidelines -grounded in the most current research- on optimally using the Internet, mail, and phone channels to their best advantage. A complete, start-to-finish guide for every researcher to successfully plan and conduct Internet, mail, and telephone surveys, Dillman's book presents a succinct and thorough review of survey research methods, equipping you to increase the validity and reliability, as well as response rates, of your surveys.

Making Sense of Data: A Practical Guide to Exploratory Data Analysis and Data Mining educates readers on the steps and issues that need to be considered in order to successfully complete a data analysis or data mining project. The author provides clear explanations that guide the reader to make timely and accurate decisions from data in almost every field of study. A step-by-step approach aids professionals in carefully analyzing data and implementing results, leading to the development of smarter business decisions. With a comprehensive collection of methods from both data analysis and data mining disciplines, this book successfully describes the issues that need to be considered, the steps that need to be taken, and appropriately treats technical topics to accomplish effective decision making from data.

MySQL/php

MySQL Cookbook provides a unique problem-and-solution format that offers practical examples for everyday programming dilemmas. For every problem addressed in the book, there's a worked-out solution or "recipe"--short, focused pieces of code that you can insert directly into your applications. More than a collection of cut-and-paste code, this book explanation how and why the code works, so you can learn to adapt the techniques to similar situations.

When it comes to creating dynamic web sites, the open source PHP language is red-hot property: used on more than 20 million web sites today, PHP is now more popular than Microsoft's ASP.NET technology. With PHP Cookbook (Cookbooks (O'Reilly))'s unique format, you can learn how to build dynamic web applications that work on any web browser. This revised new edition makes it easy to find specific solutions for programming challenges.

As the industry standard book on PHP, all of the essentials are covered in a clear and concise manner. Language syntax and programming techniques are coupled with numerous examples that illustrate both correct usage and common idioms. With style tips and practical programming advice, this book will help you become not just a PHP programmer, but a good PHP programmer. Programming PHP, Second Edition covers everything you need to know to create effective web applications with PHP.

The Tufte collection

Envisioning Information celebrates escapes from the flatlands of both paper and computer screen, showing superb displays of high-dimensional complex data. The most design-oriented of Edward Tufte's books, Envisioning Information shows maps, charts, scientific presentations, diagrams, computer interfaces, statistical graphics and tables, stereo photographs, guidebooks, courtroom exhibits, timetables, use of color, a pop-up, and many other wonderful displays of information. The book provides practical advice about how to explain complex material by visual means, with extraordinary examples to illustrate the fundamental principles of information displays. Topics include escaping flatland, color and information, micro/macro designs, layering and separation, small multiples, and narratives. Winner of 17 awards for design and content. 400 illustrations with exquisite 6- to 12-color printing throughout. Highest quality design and production.

The Visual Display of Quantitative Information is the classic book on statistical graphics, charts, tables. Theory and practice in the design of data graphics, 250 illustrations of the best (and a few of the worst) statistical graphics, with detailed analysis of how to display data for precise, effective, quick analysis. Design of the high-resolution displays, small multiples. Editing and improving graphics. The data-ink ratio. Time-series, relational graphics, data maps, multivariate designs. Detection of graphical deception: design variation vs. data variation. Sources of deception. Aesthetics and data graphical displays.

Visual Explanations: Images and Quantities, Evidence and Narrative is about pictures of verbs, the representation of mechanism and motion, process and dynamics, causes and effects, explanation and narrative. Practical applications and examples include statistical graphics, charts for making important decisions in engineering and medicine, technical manuals, diagrams, design of computer interfaces and websites and on-line manuals, animations and scientific visualizations, techniques for talks, and design strategies for enhancing the rate of information transfer in print, presentations, and computer screens. The use of visual evidence in deciding to launch the space shuttle Challenger is discussed in careful detail. Video snapshots show redesigns of a supercomputer animation of a thunderstorm. The book is designed and printed to the highest standards, with luscious color throughout and four built-in flaps for showing motion and before/after effects.